In addition, Tobias advises and litigates in the field of design protection, media and entertainment, product claims and advertising. He is a renowned litigator, appearing before all national courts, as well as EUIPO and the EU Court of Justice. Tobias is admitted to the Supreme Court Bar, where he is also involved in patent litigation.
Tobias has been involved in most landmark IP decisions heard by the Supreme Court of the Netherlands in the past five years. Recent landmark cases include cross border injunctions in copyright infringements; a cross border injunction in comparative advertising; harmonised copyright protection for industrial design; trademark protection for sounds; and liability of online platforms.
Tobias is the primary author of the handbook European Trademark Law and is part-time professor of intellectual property law at Erasmus University in Rotterdam.
Chambers notes that "Tobias is an excellent IP litigator with extensive experience, both from the Court of Justice of the EU and the Dutch national courts. He has a thorough knowledge of EU-related law and how to find the perfect angles to sort out complex matters."
World Trademark Review states "The fulcrum around which the soft IP practice turns is Tobias Cohen Jehoram, an “undisputed expert whose head is a database of case law and who has written the major textbook on trademarks. If you have a must-win case, you go to him: he operates skilfully and creatively before the highest courts. Tobias is also great in negotiations: he understands his clients’ goals, and can break an impasse through a shift of approach or temperament.”
Tobias's recent work includes representing and advising on:
Copyright in tastes
Trademark enforcement throughout the EU
Protecting against look alike/private label products
Strategies for pan-European launching of new products
IP driven state aid matters