Whether derived from nature or chemically constructed, odourant molecules have the ability to profoundly affect our behavior, emotions, and associations. At Odorama we will actively engage with our senses and explore everything that reaches and affects the nose. We will consider olfactory history and design that are experimental and challenging. And introduce you to the fragrance as a work of art in itself.
Check here for our for upcoming editions. Go here for an overview of the past editions and impressions.
Breakout group: How to communicate a fragrance with only the package or a picture. Participants: Franziska Jostheit, Niklaus Mettler, Caro Verbeek and Frank Bloem We rephrased the question to: How can you communicate a fragrance without smelling?
In January 2018 , Mediamatic teamed up with the IFF , Saskia Wilson-Brown from the Institute for Art and Olfaction , Klara Ravat , Caro Verbeek , and Frank Bloem to advance our language, classification, and knowledge on scents that are so often indescribable. The lack of linguistic expression for…
Honey bees emit an odour that even human can smell
No matter if you like exotic fruits or not, we have all eaten a banana during our life. And strangely enough, honey bees are able to produce a smell that strongly resembles the fruit.
Of all creatures, the Skunk is most infamous for his foul odor. Caro Verbeek , Frank Bloem and Sanne Groeneveld visited Artis, the Amsterdam Zoo, on a quest researching the true smell of skunk for Foul, Fragrant and Filth edition of our monthly Odorama series. Experience their report with the…
Aromatic Art (Re-)constructed: In Search of Lost Scents
Co-curated by the mind behind our Odorama series, Caro Verbeek, the exhibition entitled Aromatic Art (Re-)constructed: In Search of Lost Scents on view in the main building of VU is an extensive historical journey around scents and fragrances. Ever wondered how the Battle of Waterloo or a 18th…
