Template Culture
Form Follows Format
At the invitation of the Graphic Design Museum, designer Hendrik Jan Grievink has supplied a visual commentary to the exhibition Jan Tschichold, Guiding a New Tradition.
According to him, the legacy of Tschichold can mainly be seen in the current template culture, where technical standards, recognition and reproducibility determine to a large degree the visual character of the information.
Famous and less-famous websites are stripped by Hendrik-Jan of their content and reduced to aesthetic objects. The result is an alienating view on the design of the worldwide web of today. How standard are today’s standards? What is the aesthetic legacy of modernism in current web design?
With: