9.00 Welcome
Jan Post, Director, Amsterdam Chamber of Commerce
Moderator: Jan van der Putten, former correspondent of the Dutch national newspaper de Volkskrant in Beijing, is Director of Eyes on China, with offices in China, France and The Netherlands
9.15--10.00 Keynote: China as a creative source
Kaiser Kuo, Director, Digital Strategy, Ogilvy China - and Co-founder of one of China's most successful rock bands: Tang Dynasty.
When Kaiser Kuo joined the leading advertising agency Ogilvy as their director of digital strategy in 2007, he had already a varied life in China's booming internet. As an opinion leader in his industry, Mr. Kuo worked at the famous magazine Red Herring as their Beijing bureau chief, but his activities have not been limited to that leading publication.
Kaiser Kuo's keynote presentation will focus on the new creative power of China.
10.00-10.20 Chinese Media Update
Jeremy Goldkorn, publisher of Danwei, a website about media, advertising, and urban life in China.
Goldkorn, originally from South Africa, has been producing magazines, advertisements, websites, films and writing about business, media and the arts in China for more than ten years. He was managing editor of Beijing Scene, worked as creative director for Phoenix TV's portal website and was editor-in-chief of a Chinese technology magazine called RegEgg. He launched LE magazine (now Beijing Time Out), That's Beijing and R magazine. In 2002 he co-founded the Standards Group, a Beijing advertising, Web-site and corporate video agency that now boasts lucrative blue-chip clients.
10.20-10.40 Online video stars in China - market update
Gary Wang is the CEO/Founder, Tudou, the leading video sharing site in China.
Gary founded Tudou before it was cool to be in online video. Tudou has been instrumental in launching the careers of some of the biggest net stars in China and continues to lead the market, hosting innovative campaigns with such brands as Adidas and Pepsi. Gary holds MsCS degree from Johns Hopkins University and an MBA from INSEAD.
10.40-11.00 Q&A with Kaiser Kuo, Gary Wang and Jeremy Goldkorn
11.00-11.30 Break
11.30-12.10 The Chinese new media market - opportunities for entrepreneurs
Panel discussion with a.o
Marc van der Chijs, CEO, Spill Group Asia
Jacco Bouw, CEO, Webpower
Jan Beekwilder, CEO, Tribal
12.10-12.30 How to deal with the differences in business cultures
Paul Rombeek, Director CRM at KLM Club China
Jan van der Putten, former correspondent of the Dutch national newspaper de Volkskrant in Beijing, is Director of Eyes on China, with offices in China, France and The Netherlands