CrossLab Lunchevent: Marc Schwieger

UNFORTUNATELY THIS EVENT HAS BEEN CANCELED

Welcome to Inspiration Society - How consumer participation changes (or maybe even ends) the world of advertising.
That is the (working) title of the research project by Marc Schwieger, now research fellow at the WdkA readership 'Communication in a Digital Age'.

Schwieger is Creative Director of the renowned 'Scholz & Friends', one of the biggest advertisement companies of Germany and Europe.
In his blog 'inspirationsgesellschaft.de' he investigates changes in marketing and adversitement under the influence of user-created content and media.

Do not miss out on this innovative vision on advertising!

http://www.s-f.com/

http://inspirationsgesellschaft.de/